Distribution
Well here we are. ZU is finished. Job done? The cast and crew drift away, the euphoria of screenings echo in the distance, and we’re left with a great film. So what happens now? Well there is choices, more so now with the ‘digital revolution’ – a lazy phrase i know – than ever before. Other platforms have opened up which may offer extra revenue; the internet in its vast possibilities, more tv channels, mobile phones and portable devices. But with more films being made then ever before due to this same digital expansion are we all looking for smaller slices of the pie?
Zombie Undead has received interest from distributors and screeners are being sent out as we speak. It will be interesting to see what response we get from these. I have also spoken to several sales agents and distributors in person. These are all organisations which have been recommended to me personally.
Jon Reiss in his book Thinking Outside The Box Office talks of the new 50/50. This isnt in terms of net profits but allocation of resources. 50% to making the film, 50% to marketing and distribution. Wow – just when you thought it was all over.
